I'm Richard, a Product & Service Designer
Based in Yorkshire, I create meaningful, intuitive digital experiences that drive real impact for users and businesses.
What I do
Product Design
Crafting intuitive digital products aligned with user needs and business goals.
UX Research & Testing
Using research, testing, and audits to optimize user experiences and validate design decisions.
Service Design
Designing end-to-end services by aligning processes, people, and technology for seamless, user-centric experiences.
Prototyping & Interaction Design
Bringing ideas to life with interactive prototypes that engage users through thoughtful interaction design.
Design Systems
Building scalable and consistent design systems that ensure flexibility and uniformity across platforms.
Work
Building a premium digital wedding invitation platform from scratch
Most couples planning a wedding piece together the same awkward stack: printed invitations, a Google Form for RSVPs, and a WhatsApp group that quickly becomes unmanageable. The better digital alternatives are either too generic, too limited, or simply not designed with care. Essential Invite is a premium UK wedding invitation and RSVP platform — giving couples a personalised space for their wedding, designer templates that actually feel special, and a complete guest management system built around how weddings actually work.
Enhancing Farnell's Support Experience
Calls to the help centre team had increased over time despite the Help Centre being a huge section of the website.
Enhancing Railway Operations: Introducing RTS Mobile
Initial Challenges: Gaining direct access to the end-users—machine operators who were employees of one of RTS’ clients—posed significant challenges. The client’s limited understanding of UX processes and initial reluctance to grant direct access to the operators threatened to stall the project before it even began.
Crafting a design system with Figma, React & Storybook
Despite its strong partnerships and sustainability efforts, Alchemy faced a major problem: each of its apps was developed independently, leading to a disjointed user experience that hurt both customer satisfaction and operational efficiency. Recognising the need for a unified design system to streamline these experiences, the challenge was to develop it without sidelining other critical projects. Careful planning and strategic resource management were essential to ensure the design system could be integrated smoothly alongside ongoing initiatives.
Case Study: Dyson Trade-In Campaign
Design and build a user-friendly, end-to-end trade-in experience — for both Dyson customers and internal service agents — that integrated with Alchemy's existing systems and supported Dyson's sustainability goals, delivered within an 8-week MVP timeline.
Who I've worked with
How I've made an impact
Launched 10+ products with measurable business results.
Created a service blueprint, to reimagine employee hiring in financial services.
Contributed to a 46% revenue increase via personalized A/B testing.
Boosted conversions by 31% for Dyson’s Trade-In service.
Built a multi-brand design system with 30+ components and 360+ variants.
Reduced customer service calls by 35% with a self-service redesign.
Featured testimonials
“” Richard joined our team as a Product Designer on a short-term contract to help launch our design system, and his impact was immediate. He integrated seamlessly into multiple teams, balancing his responsibilities well across both the design system team and a project team developing a greenfield web app. His ability to facilitate key discussions and contribute meaningfully to both efforts was invaluable thanks to his deep expertise in design, strategy, and process. Thanks to his contributions, we successfully met numerous ambitious project schedules, and the improvements he delivered significantly enhanced the operational efficiency of our sourcing teams. Beyond his technical skills, Richard was a friendly, professional, and approachable team member who adapted well to changes in his role, even taking on Frontend Development responsibilities when asked. He was proactive in his responsibilities, taking on challenges beyond his comfort zone without hesitation. I highly recommend Richard for any team looking for a skilled and adaptable Product Designer who can make a meaningful impact.”
Ian Miliken, Principle Product Designer & Engineer — Alchemy“” I’ve recently had the pleasure of working alongside Richard, and his ability to conduct thorough research and extract meaningful insights is truly impressive. He has a keen eye for analysis, quickly identifying trends, pain points, and opportunities that drive informed decision-making. From the moment he joined, Richard demonstrated a deep understanding of our organisation, using his research expertise to uncover valuable insights and shape improvements. His ability to ask insightful questions allows him to get to the heart of challenges, ensuring that every decision is backed by a deep understanding of user and business needs. Richard is also highly skilled at managing stakeholders, effortlessly building strong relationships, and facilitating productive discussions. His expertise in experience and process mapping, and service blueprinting is backed by a strong analytical foundation, ensuring that every recommendation is grounded in evidence. Beyond his technical skills, Richard is a fantastic collaborator—thoughtful, detail-oriented, and always willing to go the extra mile to support his team. His ability to translate complex data into actionable strategies makes him a valuable asset to any organisation”
Dan Wilson, Product Owner — Skipton Building Society
About
I’m a Product and Service Designer passionate about crafting innovative, user-centered solutions. I collaborate closely with cross-functional teams to create impactful products and services that drive measurable success at scale.